Category: Insights

New trends emerge every day, but this is different. A slightly spooky, sharp-toothed plush creature called Labubu went viral at levels never seen before. Although it certainly proves how well marketing nowadays can influence buyers and society, even the greatest...

Live shopping, the fusion of live streaming and e-commerce, has revolutionized the way consumers interact with brands and products online. Originating in China, this phenomenon has rapidly expanded to Western markets, including Europe and Italy, offering businesses innovative avenues to...

This article simplifies the complex mechanisms behind affiliate marketing and the scam and is inspired by the insightful investigation of YouTuber MegaLag, who first exposed the intricacies of Honey’s practices. We’re not exactly a news outlet, so before we tell...